Profile

Dia duit, I'm Shifhana

I design product experiences and visual systems that simplify complex workflows and help people understand information better.

Product StrategyInteraction DesignProduct DesignDesign Leadership and StrategyUX DesignUser ResearchBrand IdentityBrand StrategyVisual StorytellingProduct StrategyInteraction DesignProduct DesignDesign Leadership and StrategyUX DesignUser ResearchBrand IdentityBrand StrategyVisual StorytellingProduct StrategyInteraction DesignProduct DesignDesign Leadership and StrategyUX DesignUser ResearchBrand IdentityBrand StrategyVisual StorytellingProduct StrategyInteraction DesignProduct DesignDesign Leadership and StrategyUX DesignUser ResearchBrand IdentityBrand StrategyVisual StorytellingProduct StrategyInteraction DesignProduct DesignDesign Leadership and StrategyUX DesignUser ResearchBrand IdentityBrand StrategyVisual Storytelling

Featured Projects

A Visual Defect Resolution System

A Visual Defect Resolution System

An end-to-end defect tracking workflow that reduced resolution time from 6 weeks to 2 days.

An Analytics System for Construction Teams

An Analytics System for Construction Teams

A data visibility layer that helped site teams move faster, solve issues earlier and make confident decisions in real time.

 A Community based micro savings Fintech System (patent-pending) 

A Community based micro savings Fintech System (patent-pending) 

A micro-savings ecosystem designed for rural women with limited financial and digital literacy

Visualizing Urban Systems Through Data Mapping in Trichy’s Historic Core

Visualizing Urban Systems Through Data Mapping in Trichy’s Historic Core

Translating complex urban research data into maps, infographics and visual narratives to support planning decisions and communicate insights clearly

Enhancing tourism through time travel

Enhancing tourism through time travel

An AR experience that let visitors “time travel” at historical landmarks, boosting engagement and making stories more immersive.

My Startup That Didn’t Scale

My Startup That Didn’t Scale

A reflective case study on building, validating and intentionally pausing a reuse-first product for pre-owned baby gear & children’s essentials

A vibe-coded tool for protein tracking

A vibe-coded tool for protein tracking

An end-to-end product focused on how judgment and constraints drive quality in AI-assisted workflows

About

outside work: -> I’m drawn to underrated films, music, art & noticing small details in everyday life -> I document life constantly; books, podcasts, long walks, half-formed ideas, curiosity is a habit -> I build things with my 4-year-old, cardboard, colors, stories to keep my creative juice flowing -> I’m fascinated by spaces that feel lived-in, cafés, streets and walkable cities that carry stories -> I enjoy figuring things out from scratch and crafting them with care what I’m up to these days: -> Settling into life in Ireland, learning the culture with curiosity & intention -> Learning Cursor & exploring vibe coding through small, self-initiated builds -> Reading design, tech & systems-thinking books (always with notes) -> Exploring local food, bakeries & the stories behind the Irish towns

Sticker 1
Sticker 2
Try moving things around :)